Creator Discovery
Search and discover influencers across 8+ platforms
Creator Discovery is Stormy's AI-powered search engine for finding influencers and content creators across every major platform. Instead of browsing static databases or filtering by rigid keyword tags, you describe the type of creator you need in plain language and the AI returns relevant matches in seconds.
Creator Discovery main search interface
How AI-powered discovery works
Traditional influencer platforms rely on keyword matching and fixed category tags. A creator tagged "fitness" might actually specialize in postpartum recovery, kettlebell training, or marathon prep -- but a keyword search treats them all the same.
Stormy takes a fundamentally different approach. When you type a search query, the AI interprets your intent, understands context, and matches creators based on their actual content, audience demographics, and engagement patterns. This means you can search for things like:
- "Mom lifestyle creators in the midwest who talk about budgeting"
- "SaaS founders with YouTube channels and 10k-50k subscribers"
- "Micro-influencers in the skincare niche with high engagement rates in the UK"
The AI analyzes creator profiles, recent content themes, audience characteristics, and performance metrics to surface the most relevant matches -- not just creators who happen to have the right keyword in their bio.
Supported platforms
Stormy searches across 8+ platforms simultaneously, so you get a unified view of the creator landscape without switching between tools.
| Platform | What you can find |
|---|---|
| Posts, Reels, Stories creators with engagement data | |
| YouTube | Video creators with subscriber counts and view metrics |
| TikTok | Short-form video creators with trending content data |
| B2B thought leaders and professional content creators | |
| Twitter/X | Creators with tweet engagement and follower analytics |
| Podcasts | Podcast hosts and guests across major directories |
| Newsletters | Newsletter authors with subscriber estimates |
| Active community contributors and moderators |
You can search across all platforms at once, or narrow your search to a specific platform using the platform filter. See Search & Filters for details.
Search interface walkthrough
The Creator Discovery interface is designed for speed. Here is how a typical search session works:
1. Enter your search query
Type a natural language description of the creator you are looking for in the search bar at the top of the page. Be as specific or as broad as you like. More detail generally produces more targeted results.
Search bar with example query typed in
2. Review results
Results appear as a list of creator profiles, each showing:
- Profile photo and name -- with a link to their social profile
- Platform -- which platform(s) they are active on
- Follower count -- total audience size
- Engagement rate -- average engagement as a percentage
- Niche/category -- AI-determined content categories
- Location -- geographic location when available
- Contact info -- email address when publicly available or discovered
Search results showing creator cards with metrics
3. Refine with filters
Use the filter panel to narrow results by platform, follower range, engagement rate, location, or niche. Filters work alongside your natural language query, so you can combine "fitness creators who do product reviews" with a filter for 10k-100k followers on Instagram.
4. Save creators to a list
When you find creators you want to work with, select them and add them to a List. Lists are Stormy's CRM system -- once a creator is in a list, you can track outreach, manage negotiations, and run email sequences.
Selecting creators and adding them to a list
Adding a creator to a list also triggers automatic email discovery, so you will have contact information ready when you start outreach. See Email Discovery for more on how this works.
Search credits
Each search query uses credits from your workspace balance. The number of credits depends on the depth of the search and the number of results returned. You can check your remaining credits in Settings > Billing.
Running very broad searches (e.g., "influencers") without any filters will return a large number of results and consume more credits. Be specific to get better results and use credits efficiently.
What to read next
- Search & Filters -- learn about all available filter options and advanced search techniques
- Supported Platforms -- detailed breakdown of what data is available on each platform
- Creating Lists -- organize your discovered creators into campaigns
Last updated: 2026-03-29