In the current social media landscape, the traditional influencer marketing model is broken. Most brands still treat creators like billboards—buying a 30-second shoutout or a static post, hoping the
The Influencer Partnership Playbook: High-Equity Strategies for Viral Distribution
·1 min read
Move beyond flat-fee sponsorships. Learn how high-equity partnerships and cultural vetting can turn influencers into your most powerful distribution engine, driving millions of organic downloads.